BoJack Horseman could soon be even easier to watch. In a move that may appear counterintuitive in the 2018 TV climate, its Netflix library is being shopped for off-net syndication on traditional basic cable.
Syndication specialists Debmar-Mercury announced the plans Tuesday, teaming with producer The Tornante Company to pitch buyers on the four-season library — one it’s betting will defy the recent trend of sitcoms getting a lackluster second life on linear TV as more and more channel surfers turn to streaming.
Source and more: THR
“I’m very proud of ‘BoJack Horseman.’ Who knew a washed up sitcom star, who happens to be a horse, would drive the best reviews of any television show or movie in which I have been involved in my career?” Eisner said. “This business is all about who you work with creatively. Thank goodness (creator) Raphael Bob-Waksberg walked through my door.”
Debmar-Mercury chiefs Mort Marcus and Ira Bernstein said “BoJack” hits the market at a time when cable buyers are in need of fresh comedy series. The sale of “BoJack” will be closely watched by the industry as an example of the value of shows launched on Netflix in the wider TV eco-system, even though few series are likely to follow in “BoJack’s” domestic syndication footsteps, at least for now
Source and more: Variety
BoJack Horseman Season 6? A cable syndication off-Netflix deal will only strengthen BoJack‘s already strong survival odds, with Season 5 coming later this year. Stay tuned…
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