ITV is to adapt NBC challenge gameshow American Ninja Warrior after ITV Studios label Potato acquired the rights to the format.
— michael kelpie (@thekelpie) December 22, 2014
Updated with official press release:
Ninja Warrior, the toughest obstacle course on television is coming to ITV this spring.
Already a smash hit in the USA, Sweden, Malaysia and Japan, Ninja Warrior UK will be hosted by Ben Shephard, Rochelle Humes and Chris Kamara. This brand new entertainment series is the ultimate test of strength, speed and courage. Viewers will watch contestants pushed to their limits as they compete to complete TV’s toughest challenge.
Contestants from all walks of life ranging from ‘Have a Go Heroes’ to ‘Superhuman Athletes’ are invited to take on the challenges of the course. Viewers will be entertained by both those who can superbly execute the course to those who spectacularly fail, crashing out of the course into the water below. Each part is laden with jaw-dropping challenges, heart-stopping excitement and adrenaline-fuelled action as the contestants attempt to complete three punishing and potentially hilarious stages.
250 ambitious competitors will start but few will successfully overcome the toughest obstacle course ever seen on British Television. Can any survive to the end to face the vertical challenge of scaling the heights of an impressive scaling tower named, Mount Midoriyama, and be crowned the first ‘Ninja Warrior UK’
Asif Zubairy, ITV’s Commissioning Editor for Entertainment said: “We are thrilled to be bringing Ninja Warrior to the UK. This exciting new format will showcase some inspirational achievements as well as hilarious mishaps on what promises to be the toughest course on TV.”
Ninja Warrior UK is a Potato production for ITV. The series was commissioned by Elaine Bedell, ITV’s Director of Entertainment and Comedy and Asif Zubairy Commissioning Editor, Entertainment, ITV. The executive producers are Michael Kelpie, Martin Scott and Simon Marsh, Potato.
Ninja Warrior is a Tokyo Broadcasting System Television-owned Sasuke format and will be produced by Potato, part of ITV Studios in the UK