Dungey: we have oft lamented the cancellation of #BodyOfProof – that was a good show for us. #TCA16
— Diane Gordon (@thesurfreport) August 4, 2016
"We have often lamented the cancellation of #BodyofProof," says ABC's Channing Dungey. #TCA16
— Ellen Gray (@elgray) August 4, 2016
Could Body of Proof one day resurrect at ABC? The proof will indeed be in the pudding. Stay tuned…
Another Poster says
In May 2013; ABC and CBS proved once and for all time that 18 – 49 age demo ratings, (for advertising revenue), are what really matters for renewal (most of the time), while total viewers usually mean nothing to the networks. They demonstrated this fact by cancelling Body of Proof, (ABC), and CSI: NY & Vegas CBS). The three shows had good total viewers and not very good 18 – 49 age demo ratings. A few months later ABC said they were sorry they cancelled Body of Proof and then admitted they could not bring it back. After they cancelled B of P for lousy ratings in the Tues. 10 PM time slot, they aired Forever, which got even lower 18 – 49 ratings, (although it had very loyal fans who loved it), and then they cancelled Forever; replacing it with Gods and Prophets whose demo ratings were 0.5! That disaster was cancelled after two weeks and replaced with a reality show. Agents of Shield will air in the Tues. 10 PM time slot in September 2016.
ABC could not bring back Body of Proof after they cancelled it in 2013 and the chances of bringing back in 2016 are zero.
When will the networks learn that the viewers (with the most money to spend) are just as IMPORTANT as the 18-49 demo age group? They keep cancelling shows with decent and good ratings because of the main viewers age! Cone one….
DO they want the 18-49 years olds because they respond better to the commercials?
Another Poster says
They want the 18-49 years olds because they often have not decided on which product they like the best, and the advertisers think they can influence them to purchase their product.
By the time a person is 50 years old or older, they frequently are set in their ways in their buying habits. They have found a brand of merchandise and stick with it. Their minds are not easily changed.