Showtime will give viewers early online access to the series and season premieres of Billions and Shameless from Jan. 1, Variety reports:
The premium cabler will make both episodes available to non-Showtime subscribers on a range of platforms, including YouTube, Facebook, Hulu, Roku, PlayStation Vue, iTunes and its own Sho.com website, as well as cable VOD and the Showtime Anytime authenticated streaming service.
The 10-episode first season of Billions formally premieres Jan. 17, while Shameless Season 6 bows Jan. 10.
It’s hoped the online sampling will help boost the exposure, and in turn ratings and renewal chances, of both shows.
Watch this space as we continue to monitor the status of Billions Season 2 and Shameless Season 7…